Jump to content

Enterprise Solutions

Products & Services
Support & Drivers
Solutions

Business Intelligence for Customer Intimacy

Learn how your consumers shop and position your operations to meet their needs
Content starts here

Best-in-class business intelligence improved operational sales reporting at a major U.S. consumer goods company
Use business intelligence to improve the customer experience
Questions?

Overview

Your consumer goods company faces two challenges. You must turn client data into real business intelligence so you can enhance customer loyalty. And you must consolidate all your customer and company data to improve and speed decision making. To fulfill customer expectations and improve forecasting you must be able to quickly gather and access practical, real-time data.
You can improve your knowledge and thus maintain and grow revenue with solutions focused on:
  • Business intelligence—Learn how customers shop and analyze category performance; use this data as the foundation for new projects
  • Data warehousing—Wade through massive amounts of data quickly to conduct shopper, assortment, channel, and other analyses
  • Process improvements—Implement agile IT infrastructures that streamline billing and payment operations and create efficient enterprise operations
  • Collaboration—Connect more closely with vendors and retail partners to share data and to smoothly integrate shared processes

Solutions at work

Lower data warehousing coste

Lower data warehousing cost

By adding a new data warehousing platform, Bon-Ton Stores is able to:
  • Provide a simple, reliable repository for business data
  • Return query responses more than five times faster
  • Lower business information costs
Increase performance

Increase performance

An updated infrastructure to improve access to data means that Kimberly-Clark can:
  • Improve query response times by an average of 60 percent
  • Implement a structure that adapts easily to growing data volumes
  • Reduce support to manage performance and administration
Speed decision making

Speed decision making

Comprehensive and integrated business intelligence solutions enable 7-Eleven to:
  • Use data from 15 million point-of-sales files daily to make smarter and faster decisions
  • Track and analyze product profitability on a store-by store basis
  • Provide real-time weather data to help customize products inventory per store