Wal-Mart Stores, Inc., operates Wal-Mart discount stores, supercenters, Neighborhood Markets and Sam’s Club retail outlets. The company employs close to 2 million associates in more than 3,900 stores in the U.S. and more than 2,700 throughout the rest of the world. Founded in January 2000, Walmart.com offers customers high-quality merchandise, friendly service and every day low prices.
Business need
Uncover new sales opportunities for online shoppers
Capture a larger share of the home video market
Attract and retain new customers by offering cutting-edge services
Increase customer satisfaction
Solutions overview
Implemented HP Video Merchant Services to create online video store
Deployed solution that enables customers to quickly shop for and purchase video content
Results
Merchandised broad and deep video catalogs across a variety of digital and physical formats
Lowered unit sales volume required on a title to achieve an attractive return on investment
Enabled company to market greater numbers of movie and television titles
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